Meet Our Founder

"The more women understand about what is applied to their nails, the more success they will have in looking after them. Each day I focus on creating effective and luxurious ways to make this happen; solutions that fit easily into women's lives and make great hands and nails a readily understood science." Helen Gilmore, Founder & CEO

Helen Gilmore has been completely immersed in the hand and nail care sector since 2002. With special expertise in marketing and innovation, she worked on the cutting edge of the professional nail care industry, as UK and ROI Head of Marketing for Revlon owned professional nail brand CND (Creative Nail Design), the creators of the world's first gel polish manicure - CND Shellac. 

During her previous career Helen spoke to hundreds of women all over the world about nails and nail care and the one thing that they all sought from their nail polish was longevity and convenience. SLIXIR™ Hand & Polish Cream unites these qualities in one luxurious, multi-function cream. 

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